Multimedia

TV, Video & Radio


Television

Video production is definitely one of the most exciting media vehicles to incorporate into a client's marketing plan. From scriptwriting to directing and editing, Techni-Graphics compares television and promotional video production to building a puzzle. It's very exciting to see each piece come together to create the masterpiece!

When choosing the right network, we target programs that match your customers' demographics and negotiate the best rates to gain the best reach with the best frequency possible for the budget.

Video Production Samples

The Surgical Hospital at Southwoods - Pediatric Tour
This 6-minute video helps children and their families understand what they can expect on the day of their procedure. Families who cannot come in for their own personalized pediatric tour can view it on their website (http://www.surgeryatsouthwoods.com/)
Mike Coates Construction Company
This 30-second television commercial featuring 12 construction projects, has become a multi-purpose marketing tool. It can be seen on WYTV's "Academic Challenge" as part of the client's sponsorship of the show; is included on the "What's New" page of Mike Coates' website, has been the subject of an "E-Mailing" sent to the company's mailing clicks through to the website, and is available for use as an attachment providing a "sneak preview" of their workmanship to potential customers. (mikecoatesconstruction.com)
L. Calvin Jones Insurance & Bonding - TV Commercial
This spinning football commercial has been a big hit - - it was specifically designed for placement during NFL playoff games and was also included in The Business Journal's Daily Buzz. It helped to begin the 100 Year Anniversary Celebration and will soon rotate with a testimonial-type commercial that is in production. Both commercials encourage businesses to call for a no obligation risk assessment today. Jim Klingensmith can answer all your questions at 330.533.1195.
Thatcher Heating & Cooling
Here's an example of a co-op commercial. Techni-Graphics negotiates great rates for the targeted demographics, and the client benefits even more by being reimbursed by the manufacturer of the featured product for 1/2 of the cost of placement. The commercial includes children and a puppy to help grab extra attention from the entire family. (thatcherheating.com)
PHD Wingsert
We created this promotional mini-video for PHD Manufacturing's website and for their new "E-Mailing" to their distribution list. Mini-videos are a great way for clients to feature a product or service. They're cost-effective and a lot of fun, too. (phd-mfg.com)
Treasured Moments Bridal
2 students from 4 local high schools were more than happy to take part in this Prom commercial for Treasured Moments Bridal. It made a great story that generated a lot of press. From logo design, to creation of the jingle, this campaign provided a great prom season for Treasured Moments Bridal.
Scout Fundraising PSA
Techni-Graphics proudly supports the Boy Scouts of America and hadles publicity for the annual breakfast fundraiser. This commercial was designed to encourage donations and recruit scouts (bsa-gwrc.org). Eagle Scout Mike Cuccarese (cuccaresephotography.com) who has conducted many photoshoots over the years for Techni-Graphics was happy to give back to Scouting by donating his time to produce this public service announcement seen on three networks and local cable stations. Listen for the the sound of the loon and see if it makes you wish you were a Boy Scout!!
Team Office Technologies
This is an example of a testimonial-type commercial that supports this clients' "team" approach. While promoting the company's office products and services, we also shining a spotlight on a customer.
The Agent
America's Insurance Agency set his insurance company apart from the rest by becoming known as "The Agent". His mission is to save you money.

Radio

Radio can be a great way to educate your target customer about your business. It's also effective to use as a reminder to stop in to shop or to promote a special event. For the right client, radio is an excellent tool to stay in front of your customer with sponsorship opportunities. There are many stations to choose from, and with Techni-Graphics, we'll take the guesswork out and select the right station(s) to reach your target customer.

Radio Samples [.mp3]


Autumn Hills


Former YSU Coach Jim Tressel's YS&U Can Radio Series - "Enthusiasm"
This is just one of many radio commercials Jim Tressel recorded over a 7-year period as part of the YS & U Can Radio series before leaving for Ohio State. The commercials, sponsored by my client, Clarence R. Smith, delivered positive messages to our youth. It was a pleasure overseeing the recording and media placement of these commercials, and I will always consider this project one of the most impacting in my career. Coach Tressel's message on "Enthusiasm" is one of my favorites. Special thanks to Coach Tressel for allowing me to share this message with you.


John Burgan of Burgan Real Estate and Team Office
In this commercial Tom Reeveley, owner of Team Office Technologies teamed up with John Burgan of Burgan Real Estate to promote their products and service. Special thanks to the Boardman Spartan Marching Band for recording the Fight Song for the sound track of this radio commercial and for shouting "Team" in what we consider to be the "jingle" for Team Office.


The Agent


Note: If you wish to download the radio samples, right click one of the following links, and select 'Save Target As' or 'Save Link As' and then you can choose a destination on your computer where you wish to save the file.
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